Curate me right!

Search Engine Journal featured an intersting topic “Why You Must Curate Content in 2015” . That curation is a great way to find ideas, share informed insights and support well-written contents of your own, would it replace genuine contents written from scratch? What is content curation? “Content curation is a process of consistently finding, organizing, annotatingContinue reading “Curate me right!”

Funny is good!

Let’s explore the idea of using humor in one’s content. The Nielsen Global Survey of Trust in Advertising in 2013, polled more than 29,000 Internet respondents in 58 countries to measure consumer sentiment on 19 forms of paid, earned and owned advertising formats. 47% of global respondents agreed that humorous ads resonated the most. (Source: Forbes) HumorContinue reading “Funny is good!”

Perks of Being a Solopreneur

A friend I met recently at a reunion, asked how I was. After quitting my full time job five years ago, I would say, I’m doing pretty good albeit learning A LOT.  To me, life’s hardest lessons are learnt when you are out there starting and trying to make it on your own. A humbling andContinue reading “Perks of Being a Solopreneur”